2012 June

15 Tips to Set your Ecommerce Site Apart from the Rest

Posted by | Digital Strategy | No Comments

With the emergence of more and more ecommerce sites doing more and more business within the last within the last year, your site might be in need of a makeover just to keep up. In a study by the US Census Bureau of the Department of Commerce, in the first quarter of 2012, retail e-commerce sites accounted for $53.2 billion of sales, with an increase of 3.1% since the last quarter of 2011. To get a slice of this pie, your site will need to not only be functional, but be able to compete with other ecommerce sites in your category AND big box sites like Amazon.com, Target.com and Walmart.com. The following tips will improve the functionality, look and effectiveness of your ecommerce site and help you cash in on this ever growing market.   Navigate Effectively: If your website is not easy to use (meaning: clean, simple and easily navigable)…it’s…

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