The Importance Of Digital Marketing During A Recession

The Importance Of Digital Marketing During A Recession

All signs appear to show that we are heading for a recession.  When a recession happens, money gets tight.  The knee-jerk response is to find ways to cut expenses, which is a practical step to take. Marketing efforts are one of the first categories to cut. Here is the part of this post that is going to sound self-serving, so I will back it up. Cutting...

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How To Access Any WIFI Password You Have Ever Connected To

How To Access Any WIFI Password You Have Ever Connected To

Have you ever returned to a place (ex. an office building, coffee shot, hotel) and you are able to automatically re-connect to their wifi?  What if you wanted to connect your other devices like your phone or tablet to the same wifi and you can not find the hostname and password posted anymore?  What if you are traveling with colleagues and they need to...

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What is Duck Duck Go?

What is Duck Duck Go?

What do Netscape, Internet Explorer, Safari, and Google Chrome all have in common?  They are all web browsers, and, in this case, the order of web browsers I have adopted, in that order, since the mid-1990s.  Today, you may be seeing advertising for Duck Duck Go, which is another web browser and search engine, with one big difference.  It keeps your search...

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Why Mike Rosenfeld believes the Maryland Digital Ad Tax is misguided

Let me begin by providing some disclaimers about this post. This is my personal opinion This is not meant to be political but practical I absolutely welcome good natured debate on the points I am going to present PLAY VIDEO NOW The goals of implementing the Digital Ad Tax can be argued are admirable.  To raise revenue to be earmarked for schools during...

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How Appointment Software Changed My World

Are you a consultant or someone who scheduled multiple meetings a day?  Do you find it difficult to coordinate with people on a convenient time that works for all parties.  If this sound like you, you and I are alike. Now, are you somewhat of a control freak with your schedule, wanting to make sure no one else books time in your schedule for you that may...

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The Importance Of Digital Marketing During A Recession

All signs appear to show that we are heading for a recession.  When a recession happens, money gets tight.  The knee-jerk response is to find ways to cut expenses, which is a practical step to take. Marketing efforts are one of the first categories to cut. Here is the...

How To Access Any WIFI Password You Have Ever Connected To

Have you ever returned to a place (ex. an office building, coffee shot, hotel) and you are able to automatically re-connect to their wifi?  What if you wanted to connect your other devices like your phone or tablet to the same wifi and you can not find the hostname...

What is Duck Duck Go?

What do Netscape, Internet Explorer, Safari, and Google Chrome all have in common?  They are all web browsers, and, in this case, the order of web browsers I have adopted, in that order, since the mid-1990s.  Today, you may be seeing advertising for Duck Duck Go,...

Why Mike Rosenfeld believes the Maryland Digital Ad Tax is misguided

Let me begin by providing some disclaimers about this post. This is my personal opinion This is not meant to be political but practical I absolutely welcome good natured debate on the points I am going to present PLAY VIDEO NOW The goals of implementing the Digital Ad...

How Appointment Software Changed My World

Are you a consultant or someone who scheduled multiple meetings a day?  Do you find it difficult to coordinate with people on a convenient time that works for all parties.  If this sound like you, you and I are alike. Now, are you somewhat of a control freak with your...

Generating & Closing Digital Marketing Leads Video Available

On October 14, 2020, Michael Rosenfeld conducted a webinar with his co-host Larry Van Sant entitled “Generating & Closing Digital Marketing Leads”.  This webinar was well attended and the feedback was amazing.  We felt we would share this webinar with you.  We...

Season 1 Finale of “The Conversation”

Our own Mike Rosenfeld is the co-host a podcast entitled "The Conversation".  It is about the challenges facing U.S. cities with a focus on Baltimore.  Check it out at http://theconversation.city/the-podcasts/

Google Analytics 101 Webinar Video Available

On August 19, 2020, Michael Rosenfeld conducted a webinar entitled "Google Analytics 101".  This webinar was well attended and the feedback was amazing.  We felt we would share this webinar with you.  We hope you enjoy.   The video is available at...

What Are Google Alerts and How Can You Use Them Strategically

Google Alerts is a very underutilized tool. It is a free tool that allows organizations to monitor their online presence.  Below are some ways you can benefit from using this tool. Help track progress of your newly published content to see if it has been indexed by...

Our Websites Over The Years

In reflecting back over our 25 years in business, I thought it would be fun to share some of the versions of our websites starting from the 1990's. Check these out. We all have come a long way.