Mike Rosenfelds “The Latest Digital Strategy Tactics To Ensure Your Success” is released.
We are proud to announce the release of Mike Rosenfeld's publication, "The Latest Digital Strategy Tactics To Ensure Your Success". This publication is a collection of some of Mikes most popular white papers and blog posts. For a limited time, there are free copies available to our clients and partners. If you are interested in a copy, please contact us.
Hugely Important Google Release You Must Know
Google has just released a new Chrome extension that warns you if the username and password that you're using has been stolen in any data breaches. It then prompts you to change them if they were. How huge is this? If you are unfamiliar with extensions for Chrome, think of them as you do apps for your phone. To download and install is simple. Simply go to...
How To Protect Your Site With Google reCAPTCHA v2
We all know there are unscrupulous hackers who make their living or get their thrills from making regular website owners like you and me difficult. Aren't you tired of the spam that is transmitted from your web forms into your inbox? Do you want to protect your website from this spam and abuse? Google has provided a free tool...
How To Create Strategic LinkedIn Sales Navigator Searches
If you are a B2B company that needs to continue to fill your pipeline with prospects, that you should be using LinkedIn Sales Navigator. This post shows step by step instructions on how to do so. To log into Sales Navigator, click on the Sales Navigator icon in the top right corner once you are logged into LinkedIn. When in Sales Navigator, 1. Mouse over...
How To Author A LinkedIn Recommendation
LinkedIn is the premiere social channel for business. It is truly a networking platform. LinkedIn works best for those who give not just take. You can give many ways on LinkedIn. The most common ways people give on LinkedIn is in the form of posts, articles, endorsements and recommendations. Recommendations can be the most valuable way to give to...
Target On My Back – SEO Specialists Dirty Secrets Revealed
Chapter One: 450 Times More Likely To Get Struck By Lightning Ok, if you are reading this then I must have gotten your attention. If you happen to be a Search Engine Optimization specialist, I am not lumping you all together in one category. The beautiful thing...
How To Add An Admin To Google Adwords
As A Google Adwords Certified Company and being part of the Google Partners, we often find a need to have our clients give us administrative access to their existing Google Adwords Account. We felt it would be helpful to provide a quick and easy overview of how to...
What is the difference between an Exact Match and Phrase Match in Google Adwords
WebConnection is part of the Google Partners program which gives us access to Google talent to assist us in managing our clients PPC Campaigns. Our clients always ask what is the difference between an Exact Match in Google Adwords and a Phrase Match in Google Adwords....
Managing Media Files In WordPress with Media Library +
We have been asked by some of our clients that have WordPress sites if there is a better way to manage files in the Media Library. The Media tool in WordPress only organizes files by Date. There is no way to create folders to organized media in a more logical way....
How To Generate Great B2B Subject Lines
Is there a strategy to create B2B email marketing subject lines that maximize open rates? You bet there is. Here are a few ideas you may want to consider when creating your subject lines. Simplicity is key (Special Ends Today, Important New Features) Questions...
Why Am I Getting Fewer Opportunities Through My Web Site?
Are you sitting down? Okay, that may be overly dramatic, but there has been a major shift in the Internet world. A shift like this only happens every 3-5 years or so. More Google searches in the United States (and 9 other countries) are initiated using mobile phones...
What is Responsive Design?
Almost daily our firm is reviewing at least one of our clients’ web analytics. Over the past year or so, we have seen the number of mobile devices (tablets and phones) used to access our clients’ web site surpassing 20%. Many predict that this number will exceed 50%...
Over Optimization
he purpose of search engines is to provide the fastest and optimal results to any inquiry. We simply type a word or phrase and more than often we find the websites we’re looking for. The search is that simple because the answer is right in front of you. Anything...
Questions to ask when Looking for a New Web Design and Strategy Company
So you’re looking for a great design firm to create and maintain your ecommerce or business website. With this process, there are many questions that should be discussed with prospective firms or individuals. These are the questions that will help you determine the...
Social Media University: Social 3.0 Part 2
Social can, and should be used for more than just Marketing. I can count on two hands and two feet how many times people have told me, “Twitter and Facebook are just for bored people, tweeting about their boring lives and bowel movements.” While this may be the case...
