Major Google Analytics Retention Data Loss

Google is doing some housekeeping, and your data WILL get deleted if you do nothing.  We assume that Google is attempting to manage the "free" data they are storing for Google Analytics users.  The user and event data collect from your web site has been saved indefinitely since you installed Google Analytics.  If you do nothing, you will lose ALL of your...

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East steps to join LinkedIn Groups

        Many users of LinkedIn are unaware of the strategic benefits of joining and participating in LinkedIn Groups.  Below are just a few benefits of doing so: Groups can give you a direct communication channel to members of each group. You can get your content in front of group members. You can use these groups to gain insights and...

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LinkedIn, Facebook & Twitter Posting Frequency Tips

Social Media can be very intimidating.  We are asked often, “What is the optimal amount of times a day and times of the day to publish to Facebook, LinkedIn and Twitter to ensure the best results"?  In addition, our clients ask how frequently they should be posting to each of these channels. While each business type is different, there are some general...

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How Do You Share Google Analytics with Someone

There are many occasions that you may want to share your Google Analytics data with other people within your organization or third party consultants.  Follow these simple steps in order to invite someone to share your Google Analytics account.  Note:  You will have to be an administrator of the Google Analytics account in order to send out an invitation....

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Social Media University: Understanding Social 3.0

magine. There you are on your first day of college. You saunter up to your first class, with the hope and happiness that comes from not having spent nights staring at a screen or piece of paper for 5 hours hopelessly trying write a paper about Shakespeare’s form,...

How Tech is Changing the Political Landscape

There is no doubt that we have seen a quickly evolving revolution of technology and web devices change the face of politics over the last two elections. In 2004, blogs began to influence the way that people read and understood news about the election and about the...

Browser Breakdown: What Browser Should Your Business Use?

Great! Your office allows you the freedom to choose your own browser. Now comes the painstaking decision making and agonizing final judgment.  Of course, the obvious limitations exist for using a new browser. For instance, you can’t use Safari on a PC without...

15 Tips to Set your Ecommerce Site Apart from the Rest

With the emergence of more and more ecommerce sites doing more and more business within the last within the last year, your site might be in need of a makeover just to keep up. In a study by the US Census Bureau of the Department of Commerce, in the first quarter of...