E-mail Marketing

Email Marketing is still a tried and true method to generate opportunities

Email marketing strategies, when used correctly, seek to achieve three primary objectives.

  • Build Loyalty
  • Built Trust
  • Build Brand Awareness

WebConnection leads our clients through an appropriate email marketing plan which includes the right messaging and the right frequency.

Developing the email marketing plan is just part of the process. An analytics based email marketing platform needs to be deployed. Insights into the overall performance of your campaigns is essential to understanding the wants and needs of your recipients to determine if you are meeting their needs.

Our team has extensive experience using many of the top email marketing platforms. Below is just a sample of those we use on a regular basis.

Our Websites Over The Years

In reflecting back over our 25 years in business, I thought it would be fun to share some of the versions of our websites starting from the 1990's. Check these out. We all have come a long way.  

How GoToMeeting Dropped The Ball & Lost A Customer For Life

As a digital strategists, we have used a lot of tech platforms. This is a must watch, SCATHING video of horrible business practices by GoTo Meeting. a LogMeIn company. Their practices were so egregious, that we were forced to switch to Zoom. Is what they are doing...

New .New Google Extensions

Last year, Google introduced .new shortcuts that made it simple to create a new Google Doc, Google Sheet, Google Slide or Google Form Yesterday Google introduced 10 new domains.  Want to mess around with these, just click below or type any in your Google Chrome...

How To Schedule & Email Google Analytics Reports

Did you know that you could have Google Analytics send you automated reports via email?  It is a great feature to keep you informed of how your website is performing. Too often, we are so busy we do not take the time to look at these analytics.  Below are the simple...

Hugely Important Google Release You Must Know

Google has just released a new Chrome extension that warns you if the username and password that you're using has been stolen in any data breaches. It then prompts you to change them if they were. How huge is this? If you are unfamiliar with extensions for Chrome,...

How To Protect Your Site With Google reCAPTCHA v2

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How To Author A LinkedIn Recommendation

LinkedIn is the premiere social channel for business.  It is truly a networking platform. LinkedIn works best for those who give not just take.  You can give many ways on LinkedIn. The most common ways people give on LinkedIn is in the form of posts, articles,...

Major Google Analytics Retention Data Loss

Google is doing some housekeeping, and your data WILL get deleted if you do nothing.  We assume that Google is attempting to manage the "free" data they are storing for Google Analytics users.  The user and event data collect from your web site has been saved...