Our Social Networking

Social networking has encouraged new ways to communicate and share information. Social networking web sites are being used regularly by millions of people. WebConnection has researched the major social networking sites so we can advise our client which ones are appropriate for them to use in marketing their products and services.

Social networking origins can be traced to the online communities started in the mid 1990's. People began to interact using chat rooms and to share information and ideas using personal homepages. These tools led to blogging, in which a person shares thoughts and feelings in an open diary format that friends and strangers alike can read, one such early site was LiveJournal. Three social networking sites emerged between 2002 and 2004: Friendster, MySpace, and Bebo. By 2005, Myspace had pulled ahead of the others and was reported to receive more page views than Google. In 2004, Facebook was created. Originally designed exclusively for college students, in 2006 Facebook was opened up to the non US college community and became the fastest growing site in the world.

Around March 2005 businesses began to see the value in utilizing social networking as a component of their internet strategy. Social networking sites now exist in a variety of languages in countries all over the world. It is estimated that over 200 social networking sites currently exist.

WebConnection can help set up the social networking sites that are appropriate for your organization.