Resources: Research Summaries

Welcome to our Research Summaries.

As you may imagine, our consultants are regularly researching new Internet trends and applications. We thought our clients, business partners and visitors to our web site would like to read some of the interesting topics we are learning about. We invite you to read these submissions. We hope you learn something of value like we did.
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August 5, 2010Principles When Designing Ecommerce WebsitesEven though many ecommerce sites don’t appear to be much different than any other website, their web strategy is vastly different.  An ecommerce sites main goal is to lead the visitor down a path to a sale of product(s).  When a web designer creates an ecommerce website they must always keep this goal in mind.Learn More
August 3, 2010Just Say NoThe word no may have been one of the first 10 words we learned as babies. As adults, we often have trouble using the word when talking to partners, customers, and sometimes even friends.  Most people don’t use “no” out of fear, guilt, pressure, or doubt.  Many people believe it is easier to give into someone’s ideas and demands then stand up for themselves and tell that person they are wrong.Learn More
July 29, 2010Social Media as Tool to SuccessMany managers view social media as “a distraction and ultimately a productivity killer in the workplace.”  In order to prove these managers wrong, members of the social media community have argued that social media really does help get things done faster and also is very productive in the workplace. Learn More
July 20, 2010Color Contrast and a Website Design's EffectivenessEven though it sounds easy, contrast is a very important and difficult part to designing a web page. The web designer must make the page look good and colorful without making it illegible or painful for a user to look at and more importantly read.Learn More
July 16, 2010Useful Tips to Increase Twitter FollowersTwitter is quickly taking over the blogging industry. Recent research has shown that there are about 6 million registered twitter users which equates to about 3.8 percent of the people that use the Internet.Learn More
July 14, 2010Search Engines Still Key to Web Site VisibilityEven though the medias attention is on social media resources such as twitter and facebook, search is still the most important technique in driving potential customers to your website.Learn More
July 13, 2010Using YouTube as a Business ToolYouTube is the most popular online video market share web site on the Internet today with the average person watching 62 videos a month.Learn More
July 7, 2010Google Negatively Ranks Slow Loading Web PagesThe typical internet user has no patience for slow loading web pages. After analyzing recent research, it has been discovered that the longer it takes for a page to load the less interested the visitor becomes. The result is a higher likelihood of them leaving the website altogether.Learn More
July 6, 2010Social Media for Generating LeadsAccording to the annual Unisfair marketing survey, social media is quickly becoming the top emerging channel for generating leads.Learn More
June 7, 2010Difference between Facebook Group and Fan PagesWhat is the difference between Facebook Group Pages and Fan Pages and which is best for your business?Learn More
April 15, 2010Social Media LeadersAccording to recent data released by comScore, Youtube and Facebook lead all other in the social media space. Their report compared the growth from March 2009-March 2010.Learn More
March 26, 2010Free Keyword ToolsKeywords are an important aspect of Search Engine Optimization. Many people struggle to come up with strategic keywords for their web sites. WebConnection has gathered a list of free tools to help you with your keywords.Learn More
February 16, 2010Tips for Writing Web ContentWriting content for a web site is often the most intimidating aspect of the process. Most of us went to school and learned how to read and write. So why such the disdain? We have provided some tips to help alleviate this stressor.Learn More
January 31, 2010Qualifications Needed to Participate in Commission JunctionMany web site owners consider increasing targeted traffic to their web site by participating in an affiliate program.Learn More
January 14, 2010Managing Content with CMS and Adobe Contribute CS4Organizations that create and manage their web sites should have content management tools that empower them to modify content on their sites without the help of their developers.Learn More
January 7, 20102 Tips to Increase FollowersWant to know two quick tips to ramp up the number of targeted people to follow you on Twitter and other Social Media sites? Learn More
January 4, 2010How to Know When Your Web Strategy Needs HelpOn companies’ list of goals, we have found that improving web strategies is often towards the top of the list.  Analyzing if a web site needs to be updated can be difficult.Learn More
December 22, 2009Publishing Your Podcasts on iTunesIf you are already producing audio or video podcasts for your web site, you can make this content available to the masses via iTunes.Learn More
October 22, 2009Legitimate Link Exchange for GoogleFor years, web developers and site owners have been trying to get good organic (free) Google Search results. There are right ways to do this and wrong ways to do this.Learn More
August 27, 2009How to Test Web Applications on the BlackberryWebConnection creates web sites that are mobile phone compatible. There are so many mobile phone brands and platforms, it is difficult to know if what we are creating works on them all.Learn More
August 26, 2009How to Be Perceived as Relevant on TwitterTwitter has quickly become one of the prominent social networking sites. It can be difficult to determine who to follow or to know what what other users are looking for when they decide whether or not to follow you.Learn More